Entering India: the 5 decisions everything depends on
Free live webinar with Johannes Heister, author of the 600-page handbook. From legal form to the first invoice.
90 minutes live including Q&A, with concrete figures and decision trees from the 600-page handbook “Markteintritt Indien”. Free, recording included. Held in German. Everyone who joins live receives the complete handbook as a gift at the end.
Your speaker
Johannes Heister
Managing director of MindsMachines AI GmbH in Düsseldorf, strategy consulting with AI, and developer of the AI Operating Model for the Mittelstand.
Author of the handbook “Markteintritt Indien”: 17 chapters from market analysis to a running, compliant subsidiary, published 2026 on Mittelstand.IN.
Accompanies German mid-sized companies on their way to India, from the fundamental decision to operations on site.
- 600pages of handbook on entering the Indian market
- 17chapters, from market analysis to a running subsidiary
- 5core decisions, condensed into 90 minutes
What you get in the live webinar:
The 5 core decisions: Location, legal form, capital structure, India leader and compliance setup, each with its trade-off, so you know where build, buy or partner really fits.
Honest numbers: Setup cost, first revenue after 12 to 24 months, break-even in 24 to 48 months, including the uncertainty attached to these figures.
The mistakes that cost tuition: The first invoice without GST registration, the fixed-price put option in a joint venture, recruiting before the site.
Your reading path: Sales, development (R&D, GCC) or production: which decisions come first for your project.
Your questions, live: Johannes Heister answers your questions afterwards. And everyone who stays to the end receives the complete 603-page handbook as a gift.
Your bonus
Joining live pays off: the complete handbook as a gift
- At the end, liveThe complete handbook on entering the Indian market, 603 pages, free and only for live participants
Reserve your seat
The access link arrives by email right away.
I don't have 90 minutes for a webinar.
Understandable. Everyone who registers gets the recording, so you can watch it when it suits you. The complete 603-page handbook, however, is only for live participants, at the end of the webinar.
Compare it with the alternative: researching the five core decisions yourself takes weeks. In the webinar you get the structure of 600 pages in 90 minutes, with numbers and decision trees.
We're only at the very beginning. Isn't this too early?
No, this is the best time. The expensive mistakes happen early: recruiting before choosing a location, the first invoice without GST registration, a fixed-price put option in a joint venture.
If you know the five decisions before you make them, you avoid detours that are hard to correct later.
If you only want to hear why India is interesting, country profiles will serve you better. This webinar is for companies seriously evaluating an entry.
We already have lawyers and tax advisors. Why do we need this?
The webinar does not replace lawyers or tax advisors. It makes working with them cheaper.
You go into those meetings as an informed client: you know which questions are coming, which options exist and where the trade-offs are. That saves billable hours and puts the fundamental questions on the table early.
Many advisors cover only law or only tax. The handbook connects location, legal form, capital, people and compliance in one structure.
Does this even fit our company size and industry?
The webinar is aimed at management and specialist functions in mid-sized companies who are responsible for or preparing a market entry.
The focus is on machinery, automotive components and medical technology. But the five decisions apply to any B2B market entry, whether sales, development (R&D, GCC) or production.
For each of these paths we show which decisions come first.
In the end, this is just a sales pitch.
The webinar is content from the handbook: numbers, decisions, mistakes from practice. Afterwards Johannes Heister answers your questions.
Yes, MindsMachines supports mid-sized companies on their way to India. If you want support afterwards, talk to us. If not, you continue on your own with the handbook, recording and slides.
There is no risk for you: participation is free and you can unsubscribe at any time.